Latest Slidescroller coverage mentioning Adidas across Football, Soccer, Basketball.
A massive nine‑foot Adidas Trionda ball has been installed in San Jose, kicking off a month‑long World Cup celebration that will draw international fans and boost local business.
Arsenal’s recent forays into fashion blend its storied football legacy with contemporary design, driven by key figures and strategic partnerships.
An exploration of how minor adjustments to jersey fonts, color shades, and logo placement can enhance the visual identity of several flagship college football programs.
This summer, Simon Property Group joins forces with adidas to bring fans together at premier shopping destinations for interactive soccer celebrations, featuring DJ performances, limited‑edition merchandise and immersive fan zones.
From graphic tees to bubble skirts, the FIFArina aesthetic is reshaping spring‑summer wardrobes as the United States prepares to host the 2026 FIFA World Cup.
From June 12 to 15, the Portland Timbers will turn Pioneer Courthouse Square into a free, family‑friendly soccer festival featuring live World Cup broadcasts, food carts, merchandise stands, and Casamigos‑served drinks, supported by adidas and McDonald’s.
Fans in the United States and Canada can enter to win ultra‑limited “Cup Chasers” sneakers designed by The Shoe Surgeon, with winners announced just after the Stanley Cup Final.
Fresh from a standout high school career, Bruce Branch III has been selected for the 2026 USA Basketball Men’s U18 National Team, setting the stage for his international debut at the FIBA U18 Men’s AmeriCup in Leon, Mexico.
A wave of high‑profile advertisements featuring Timothée Chalamet, Lionel Messi, Tom Brady and a host of other celebrities underscores the growing intersection of sports, entertainment and marketing ahead of the tournament.
A multi‑day experience in Pasadena will blend new kit launches, artisan collaborations and community soccer activities before the Mexican national team faces Australia.
Senda Athletics, an independent soccer brand, has raised $1.5 million in seed funding to introduce the first Fair Trade Certified soccer cleats, with backing from Washington Spirit owner Michele Kang and Racing Louisville owner John Neace. The company plans to expand into 11‑a‑side soccer and spotlight underdog players on the sport’s biggest stage.
The inaugural World Football Giving Day on May 26 invites fans, players, clubs and brands to contribute donations, community events and volunteering, aiming to harness football’s reach for inclusion, opportunity and social change.
The inaugural World Football Giving Day, spearheaded by Common Goal and backed by UN Football for the Goals, invites fans, athletes and brands to contribute to community projects, with over 200 partners across more than 100 nations pledging support.
From a modest import of Umbro shorts three decades ago to a $250,000 inventory order ahead of the latest FIFA World Cup, Soccer City in Bellingham has leveraged global soccer excitement to bolster local business, while its family roots and community ties remain central to its identity.
The 2026 EuroLeague Final Four in Athens marks twelve years of collaboration between Adidas and Euroleague Basketball, featuring street‑style activations, a limited‑edition collection and a showcase for emerging talent.
Adidas has partnered with local host committees to create public spaces in cities such as New York, Toronto, Los Angeles and Mexico City, offering watch parties, performances and retail activations for soccer fans.
A deep dive into Iowa's pursuit of top point guard prospects, the staff's hands‑on evaluation at major circuits, and the emerging name that could reshape the backcourt.
The Portland Timbers will welcome the San Jose Earthquakes on Saturday evening, marking the last competitive fixture for both clubs before the FIFA World Cup 2026 kicks off later this summer.
A new ranking reveals the top earners in soccer for the coming year, showing how on‑field contracts and off‑field endorsements combine to create multimillion‑dollar incomes, and how the sport outpaces many others in athlete wealth.
Exploring five leading basketball sneakers designed for wider feet, this article highlights their fit features, technology and why proper footwear matters for injury prevention and on‑court efficiency.
During a three‑day live period on Nike’s EYBL circuit, Syracuse’s emerging talent caught the eye of national scouts, earning accolades and prompting potential new offers from first‑year head coach Gerry McNamara.
Nike’s World Cup campaign teaser brings together Cristiano Ronaldo, Erling Haaland, Young Miko and Kim Kardashian in a Polaroid‑styled visual push, while rival brands and agencies roll out their own celebratory efforts.
Top South Carolina prospect Lance Barnes has pledged to the Charlotte Men’s Basketball program, joining a recruiting haul that promises to reshape the team’s future.
From soccer‑inspired athleisure to playful polka‑dot dresses and versatile crochet sets, the latest trends blend comfort with seasonal flair.