
Lionel Messi’s MLS Journey: A New Era for American Soccer
Lionel Messi’s arrival in Major League Soccer has sparked a cultural shift, blending his introverted persona with unprecedented global spotlight.
Latest Slidescroller coverage mentioning Adidas across Football, Soccer, Basketball.

Lionel Messi’s arrival in Major League Soccer has sparked a cultural shift, blending his introverted persona with unprecedented global spotlight.

A look at the latest home and away kits from Europe’s top clubs, highlighting design nods to history and bold new aesthetics.
Spring practices reveal standout players like Karon Brookins and Liam Andrews, while the basketball squad faces depth challenges under coach Mike Rhoades, and the university prepares to replace Nike apparel with Adidas.

The Columbus Crew and the Columbus Metropolitan Library have announced an expanded collaboration that will see joint programming, complimentary match tickets and a kickoff celebration aimed at fostering literacy and community engagement.

An exploration of how Ronaldo and Messi’s competition reshaped the sport, their commercial impact and the enduring debate over the greatest of all time.

The campaign showcases Mexican football talent, the Street Child World Cup’s mission, and the debut of the ADIZERO ADIOS PRO 4 SATISFY shoe, highlighted by an immersive desert gathering.

Football sneakers have evolved from athletic gear into a cultural touchstone for Black diaspora communities, reflecting movement, music, and shared identity across continents.

The latest batch of home jerseys reflects each club’s crest, motto and historic colourways, offering fans a fresh yet familiar visual identity for the upcoming season.

The Volunteers' new-look squad, featuring top transfers and a shift from Nike to Adidas, aims to translate preseason optimism into a genuine Final Four contender.

The Volunteers have announced their complete roster, jersey numbers and a new apparel partnership, setting the stage for a championship push.

Adidas has released a pastel yellow away shirt for Curaçao, inspired by Willemstad’s colorful streets, but the team is slated to stick with its home kit in the group stage. The shirt has sold out quickly and will be restocked this summer.

The crossover of soccer jerseys into high fashion reflects a broader cultural shift, driven by celebrity endorsement, the growth of women’s leagues and daring designers who turn kits into canvases.

A behind‑the‑scenes look at Nike’s 2002 Secret Tournament advert, the hidden tournament that gathered football’s biggest stars under a metal cage, and its lasting cultural impact.
New York City FC unveils a series of immersive fan zones, stadium previews, and community tournaments that tie the club’s summer programming to the upcoming FIFA World Cup.

A Mississauga warehouse raid uncovered 16,000 fake jerseys and flags bearing FIFA, Nike, Adidas and Puma logos, leading to fraud charges against Ramy Jaber and Walid Sarhan.

The German men's national team flew from Frankfurt to the United States on a Lufthansa Airbus A350, marking a high‑profile send‑off ahead of the 2026 World Cup.

From a historic uniform contract with Adidas to a high‑profile concert in State College, Penn State is preparing for a series of events that culminate in the January 25, 2027 College Football National Championship, while also navigating tuition changes, stadium upgrades, and record‑breaking fundraising.

ESPN and the WNFC have renewed a two‑year agreement that keeps the IX Cup Championship on ESPN2 and expands promotional efforts across the network’s sports platforms.

ESPN has renewed its agreement with the Women’s National Football Conference for two years, guaranteeing the IX Cup Championship Game a live broadcast on ESPN2 from Frisco, Texas, while launching a new programming block and marketing push to grow the sport.

adidas presents the 2026‑27 Bundesliga match ball, reviving the iconic TORFABRIK design in black, red and gold, while sealing a €100 million loan and a partnership through 2034.

A lineup of celebrities will compete in a charity football match to raise money for UNICEF, broadcast live for free on YouTube and ITVX.

With the FIFA World Cup on the horizon, fashion editors are reimagining the soccer jersey as a versatile wardrobe staple. Here’s how to pair it with everything from flowy skirts to relaxed track pants, plus the must‑have accessories.
After a standout year at Purdue, Oscar Cluff is gearing up for the NBA draft, citing key teammates and coaches who helped shape his game.

The Canadian men's national team has announced Moise Bombito in its World Cup squad, a milestone for the defender whose journey spans college stardom, a top‑flight French club, and a historic MLS draft selection.