Shield AI Partners with 23XI Racing to Deploy AI Analytics in NASCAR
Shield AI and 23XI Racing announce a partnership that integrates AI-driven performance analysis into NASCAR racing, debuting at Chicagoland Speedway on July 5.
Jul 1, 2026
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Steve Lauletta
Latest Slidescroller coverage mentioning Steve Lauletta across Nascar.
NASCAR’s Chicago Street Race Pays Homage to ‘Space Jam’ with Special Paint Scheme
The collaboration blends the iconic cartoon aesthetic with NASCAR's newest street-circuit event, offering fans exclusive merchandise and a celebration at Navy Pier.
Jun 26, 2026
Bubba Wallace’s Space Jam NASCAR Ride Revives Classic Cartoon Collaboration
The Chicago‑based NASCAR event will showcase a Bugs Bunny‑themed car driven by Bubba Wallace, sponsored by Upper Deck and linked to Michael Jordan’s 23XI Racing, blending pop‑culture nostalgia with competitive motorsport.
Jun 26, 2026
Space Jam Teams with NASCAR for 30‑Year Celebration at Chicagoland
23XI Racing will unveil a Space Jam‑themed Cup Series car at Chicagoland Speedway on July 5, celebrating the film’s cultural legacy and featuring a limited‑edition diecast from Lionel.
Jun 25, 2026
Bubba Wallace’s Space Jam‑themed car hits the track at Chicagoland
NASCAR driver Bubba Wallace will race a Space Jam‑inspired Chevrolet at Chicagoland Speedway on July 5, sponsored by Upper Deck, while wearing a themed helmet and firesuit. The partnership celebrates the film’s legacy and aims to boost Wallace’s push for his first victory since the Brickyard 400.
Jun 25, 2026
Upper Deck Marks 30 Years of Space Jam with NASCAR, Collectibles and Chicago Celebration
Upper Deck is celebrating the 30th anniversary of the 1996 film Space Jam through a collaboration that includes a special NASCAR paint scheme for Bubba Wallace, limited‑edition trading cards, a die‑cast model, and a public event at Chicago’s Navy Pier.
Jun 25, 2026
Corey Heim Secures Full‑Time Cup Seat with 23XI Racing
Corey Heim will contest the NASCAR Cup Series full‑time in 2027, piloting the No. 35 Toyota for 23XI Racing after winning the 2025 Truck championship.
May 30, 2026
Outlaw Light Beer Joins Forces with 23XI Racing for Nashville Showdown
Outlaw Light Beer, the fastest‑growing domestic light lager in the United States, announced a multi‑year partnership with 23XI Racing that will anchor the brand at the 2026 NASCAR Cup Series race in Nashville. The collaboration is designed to fuse the brand’s rapid expansion with the high‑octane energy of America’s most popular stock car series.
May 28, 2026
Outlaw Light Beer Partners with 23XI Racing for 2026 NASCAR Cup Series in Nashville
Outlaw Light Beer, the fastest‑growing independent light beer in the U.S., will showcase its brand on the No. 45 Toyota Camry XSE driven by Tyler Reddick as part of a multi‑year deal with 23XI Racing. The partnership includes a Nashville weekend of fan events, meet‑and‑greets and retail activations, marking a strategic push into sports and entertainment.
May 27, 2026